Projects

Views from the Rim is a bi-annual digital magazine that I write and design for Fossil Rim. Each issue features two main articles as well as recurring spreads based on the company's mission.

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For each article, I conduct research and interview relevant individuals, and create a spread based on the aesthetic of the piece using Adobe products. Click to read.

I write blogs for Fossil Rim based on both relevant happenings at the facility, and on interesting news or informations that could be relevant to our guests. Each one is SEO optimized and tracked via analytics. Click to read.

While Fossil Rim already had several social media platforms when I was brought on, I took charge of our TikTok account, growing us to over 40k followers and garnering over 5 million likes across the platform. Click to view.

This client was a hypnotherapist based in 

California. She requested a post library that she could pull from without having to make a new request. I created a custom Google Drive featuring posts with matching captions that fit into specific categories and used the brand's theme and voice. Over 400 posts were made and accepted by the client. 

Sitefulia is a marketing company that I provided freelance copywriting to. As part of this job, I wrote newsletters for companies ranging from restaurants to hair salons, security firms, beauty salons and more. 

As part of a past role as a Digital Coordinator, I was put in charge of redesigning Fossil Rim's internal and external wayfinding signs. This was a multi-thousand dollar project that I oversaw, from design to installation.